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Jenny Duong
Jenny Duong
Thu Trang Duong is a Content Marketing Strategist focused on thought leadership in custom software development and digital transformation. With over five years of experience in B2B technology marketing, she helps software companies articulate complex engineering, product, and delivery concepts into strategic insights for executives and decision-makers. Her writing explores how custom software creates long-term business value, mitigates technical risk, and enables scalable growth in an increasingly AI-driven and regulated landscape.
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Speed through safety: Closing the AI governance gap in mid-sized engineering

The rapid adoption of agentic AI is creating a growing governance gap between executive ambition and engineering reality. While AI-driven automation promises faster delivery, most deployments still operate without clear accountability. With 98% of AI...
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AI Governance

Digital health investment for mid-sized hospitals: Escaping the “double cost” trap

In Vietnam, digital healthcare is no longer optional. It has become a regulatory and competitive necessity. Yet for many mid-sized hospitals, digital investment has created an unexpected financial burden. Instead of replacing manual workflows, new...
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The risk of “Vibe coding” in fintech: Why fast AI code is costing you double

Development velocity is changing. By 2026, thanks to AI, prototypes that once required weeks to create can now be completed in just hours. However, for fintech leaders, this acceleration carries an unseen cost. Underneath the...
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vibe coding

Reaching 3 million users: An e-wallet startup venture

Our client, a rising star in the digital payment market, was eyeing to reach 3 million of users by the end of 2023. They started with a blockchain-infused expansion by launching an e-wallet for international e-money and cryptocurrency transactions....

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holapay

CoralApp’s vision for gamified fitness & wellness activities

CoralApp stands as a beacon in the shift toward holistic health in the digital age. It champions control over personal health data and shatters norms by leveraging AI and blockchain for mental and physical well-being. From revolutionary...

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On attaining a remarkable 108% increase in sales with strategic MIS implementation

About our client Our client stands as a trailblazing force in Vietnam’s restaurant chain industry,  established in 2005. The company has expanded to own 23 distinct brands, with more than 450 diverse-style restaurants spanning nearly 50 provinces and cities throughout...

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