Top Ecommerce Consulting Companies & How To Choose One
7 minutes read

While some firms can build an eCommerce business themselves, others turn to services. So, what eCommerce consulting services are available, and how can you select the best one?  

What Are Ecommerce Consulting Services?

Ecommerce has become one of the most popular buzzwords among start-ups and entrepreneurs. It is challenging to build an eCommerce business on your own, let alone scale it, boost its sales, and define its foothold in the market.   

That is why many people go for eCommerce consulting services. These services help elevate your company’s output, sales, and the general standard of your organization, thereby improving them. You can get consulting services for the areas below:  

What Are Ecommerce Consulting Services

1. Website design and development

When you enter a place and see chickens, pigs, vegetable fields, pickaxes, and axes, it’s easy to tell this is a farm. The same applies to a website with good design and development. A brief scroll along a website sheds some light on the company’s industry, products, and services. But this is not easily achieved.   

How elements of a website are arranged has a lot of things to do with user experience, which is a crucial factor in an eCommerce business. A perfectly coordinated website has customer journeys mapped out to achieve optimal outcomes. The basic design things to start with are the color tone, essential fonts, text, and images. Then, a personalized experience on the website will help drive objectives even better. Mobile responsiveness also needs to be optimized, as the number of mobile users is increasing daily.   

Of course, it is always easier said than done. But not to worry, many agencies are well trained in designing and building websites and willing to be your consultants. Their services shall include providing your website with a design and structure that aligns with your business purpose. They can even edit or re-design your website if necessary.   

Also, a skillful web design and development consultant should be able to maintain a website and the relationship between the web users and the business. To navigate these consulting agencies, a good rule of thumb is “you get what you pay for.” You are almost better off working with a crew that understands your objectives and communicates back to you regularly, as they will understand what value you are trying to create.   

2. Information technology (IT)

Hiring an IT consulting service is a wise choice if your team is not tech-savvy and a plugin or extension is not optimal enough for your needs. There are thousands of IT consulting agencies in the global market, with pricing ranging from high to low. But remember to select your consulting service wisely, as many have fallen into the trap of seeking services at the cheapest fee, leading them to realize that the eventual outcome is not as expected.   

An IT consulting service is responsible for technical tasks such as fixing bugs and faulty systems, high-tech projects, or troubleshooting. But they can do more than that. They discover potential technological risks timely and resolve them before it is too late or to help avoid any technology-related bottlenecks that might prevent future growth of the business.   

Information technology (IT)

3. Search engine optimization (SEO)

SEO is vital for either start-ups or enterprises, as, without SEO, it is hard for your customers to find you in organic website searches on Google.   

An SEO consultant deals with planning, managing, and operating a company’s search engine optimization structures. Especially for the eCommerce sector, an SEO consultant will be in charge of shaping or reshaping the top-of-the-funnel optimization structures around the organization.   

Working as a traffic driver and controller, the SEO consultant should know how, where (on which platforms), and when to spread the word of the company that will bring the firm a good harvest. SEO consultants are strategists in searching and utilizing keywords.

Besides building and improving a keyword plan for your website’s content, SEO consultants also manage the links around the content, ensuring it reaches users on different platforms, referred to as off-page SEO. Moreover, your site must be mobile responsive and user-friendly, meaning users must navigate through it with the utmost ease. This tactic is called technical SEO.   

Proper SEO helps increase the quality and quantity of traffic from search engines (such as Google or Bing) to a company’s website. Content is king, as they say because it is the utmost means to drive traffic. Hiring an SEO consultant is an expressway to creating great content that will generate the desired outcome (high conversion rate, for example). The SEO specialist or consultant should also be able to harness the latest trends and opportunities to see that the referrals, clickthrough rates, and sales perform well.   

4. Search engine marketing (SEM)

SEM is a set of tactics that increases the visibility of a website on a search results page through paid advertising on search engines. Doing SEM means paying (sometimes a lot of money) to appear at the top of a search engine’s result pages. An SEM service will consult the company on operating their advertising on search engines. SEM is one of the most effective methods of driving traffic and boosting the rank of your eCommerce business. Unlike SEO, a non-paid search engine strategy, SEM is driven through paid advertisement to increase rankings and improve visibility.   

5. Social media

While traditional websites focus on customers finding products, social media is where your products find customers. Usually, your purpose when going to an eCommerce website is to browse, learn about, and potentially buy products. But on social media, you are there to interact with the world, and products and services suited to you based on your interactions are promoted continually.   

Thanks to the digital marketing practices on social media, various websites have been implemented to make eCommerce easier. And it is okay if you do not know how to boost your social media visibility effectively (such as by using ads). A consulting agency will do it for you.  

Advantages of Using an Ecommerce Consultant

Ecommerce consulting companies help you get the work done with their expertise. You will have more time to focus on planning and optimizing the business. Here are three advantages of hiring an eCommerce consultant:  

Advantages of Using an Ecommerce Consultant
  • Provide unbiased feedback: Feedback from the employees is typically biased. Consultant’s advice provides perspective from outsiders, which is objective and can bring fresh ideas for your company’s success.  
  • Get the work done by experts: You have time to concentrate on developing your business and doing what you do best while the consultants take good care of the assigned tasks.   
  • Save time and money: Compared to hiring a full-time employee, getting consultant services costs less and saves more time. You don’t have to spend time training or supervising consultants. They can start working right away and be able to complete several tasks.   

Ecommerce Consultant Costs

The cost for hiring an eCommerce consulting firm is based on the work requirement, the firm experience, and location. Usually, the price range is from $25 to $300 per hour.   

Ecommerce Consultant Costs

7 Tips for Choosing the Best eCommerce Consultants

1. Define what services you need (if you haven’t)

There are a lot of aspects to be responsible for when running a business; hence, there are the respective consulting services you might need. Conduct internal research to identify what you want to get consults. The eCommerce consulting agencies offer services like:   

  • Website design & development   
  • Search engine optimization (SEO)   
  • Search engine marketing (SEM)   
  • Pay-per-click (PPC) advertising   
  • Email marketing   
  • Social media marketing   

Many agencies offer multiple services that might be useful for you as they’ll help you manage all your campaigns in one place. And you might want to consider them, especially if you’re a start-up without many in-house teams.   

2. Look for review and reference

When you’re finding a product or a service, it is tricky as there are thousands of providers out there. How can you know which is reliable and which is as good as they say in advertisements? Let’s say you make up a list of the best-known and best-selling agencies, but it’s still not enough.   

A wise method is to look for reviews and ask for referrals. Go on marketplace websites and find an agency’s ratings and reviews written by their customers. There are good and bad reviews, which facilitate your considering the most suitable agency. However, stay sober as several companies are faking reviews nowadays!

7 Tips for Choosing the Best eCommerce Consultants

Or you can ask for referrals from another company like yours. They’re working in the same niche, having the same demands for thriving, so chances are they have used or are using consulting services. It’s best to ask someone from your circle of relationship. Still, if not, you can look for other companies’ opinions and thoughts on eCommerce consultants on different forums or from hashtags on social media.   

3. Compare their pricing

Your budget is one of the top priorities, so go for an agency that fits your budget.    

But it might be a daunting task for you if you just look for their pricing on their website or social media because many agencies hide their service prices to avoid competition. In this case, send an email to their support team or use the chat box available on their website to get the price. However, choosing agencies with transparent pricing policies is better, saving you plenty of time when deciding.   

4. Looking at their portfolio carefully

A portfolio of an eCommerce consultant may include the projects they have worked on, their customer success stories, and more. By checking out their portfolio, you’ll see how successful they can assist companies like you in developing their business. It is also highly likely that you can identify whether they and your company can work well together. A reliable eCommerce consultant needs to drive success for all types of clients across different eCommerce industries.   

Of course, see if they have experience in your industry. It is not compulsory, but it is highly recommended as you can save time and effort and lower the chances that they’re not familiar with your industry. When a consulting agency understands your industry, they know how to produce a campaign that works in your industry.   

If they don’t have experience with your industry, check the broad scope of their clients. Do they focus on a few or various sectors? A diversity of clients indicates they are willing to work in new industries.   

But what if an agency doesn’t have a public portfolio online? Well, chances are they are not so reliable and not a good fit for you.    

5. Read their client testimonials

Testimonials are sometimes included in an agency’s portfolio in short forms, as mentioned above. But most of the time, they are presented at length on a page called ‘Testimonials’ or ‘Customer Success’ on the agency’s website. They are usually in the form of text and images or videos. These client testimonials help you learn about their experience with an eCommerce consultant.   

Read their client testimonials

Checking out a consultant’s client testimonials can help you identify which agency meets your business’s expectations. They’re a great indicator of how well the consulting agency does business and works with its clients.   

If an agency has dozens of testimonials, it can indicate that they do quality work for their clients. You want to see client testimonials about different types of strategies as well. And if an agency is full-service, you should see testimonials from clients who used various services rather than just one. Reviewing them will help you focus on a few top choices to make the right consulting plan.   

6. Investigate their experience with eCommerce

To be more certain about an agency’s expertise in eCommerce or a particular eCommerce industry, directly ask them. You want to request an agency numerous questions, but it’d be better if you address the most significant ones that focus on the key issues. Such as:   

  • What strategies do you adopt for eCommerce businesses?   
  • How do you design websites to increase conversion rates? What elements do you put on your site?   
  • Can you give me an example of when you drove positive business results for an eCommerce client?   
  • Do you have experience in my industry? If yes, please tell me more about it.   
  • If you don’t have experience in my industry, what do you do to develop a campaign that works for my business?   

7. Look at their team and business values

When collaborating with an eCommerce partner, you likely want to work with them for a long time. The first aspect of value is experience. Do they have years of experience with campaigns, or are they just starting up? Knowing the team’s history will help you find a consultant that maximizes your results and makes your money worth it. Also, you should team up with ones whose members mesh. A positive and dynamic team is essential for producing a fruitful outcome.   

Secondly, you might want to check out the core values of their team and company because you need to work with a consultant that shares the same values with your own business. Differences in values can create an unpleasant experience and a lack of deep understanding for both sides.  

Questions to Ask Before Getting an eCommerce Consultant

If you’re already determined to hire an eCommerce consultant, prepare a list of questions to ask during a meeting with them. Here are our suggested questions:  

Questions to Ask Before Getting an eCommerce Consultant

1. Tell us about your work process  

2. What is your experience with the eCommerce industry?  

3. How will you inform and communicate with us? How often do you provide work reports?  

4. How do you determine the success of your project?  

5. How do you keep organized?  

Top Ecommerce Consulting Firms

Here is the list of the best eCommerce consulting companies, according to Consultancy.org. The listing is based on 10 million data points of consultants and clients per year, assessing both experience and projects:  

1. Bain & Company

Services:   

  • Digital  
  • IT Strategy  
  • Management  
  • Strategy  

Bain & Company is one of the leading management consulting companies worldwide. They worked with the Global 500 and top organization executives, intending to help them make better decisions and deliver success.   

2. Deloitte  

Services:  

  • Business intelligence  
  • Management  
  • Cloud computing  
  • Corporate finance  
  • Cyber security  
  • Data Science  
  • Digital  
  • Human resources  
  • IT Strategy  
  • Mergers & acquisitions  
  • Sales & Marketing  

Deloitte consists of many independent companies worldwide collaborating to provide a wide range of services from consulting, auditing, and finance to IT strategy. Each Deloitte form members are separate and independent legally.   

3. OC&C Strategy Consultants  

Services:   

  • Strategy consulting  

With over 30 years of experience, OC&C Strategy Consultants offers global strategy professionals in-depth knowledge of retail, consumer goods, B2B, private equity, and TMT. They work with top managers from multinational corporations to develop long-term strategies.  

4. Boston Consulting Group  

Services:   

  • Digital   
  • IT Strategy  
  • Management  

Boston Consulting Group is one of the world’s leading management and business strategy consulting firms. They work with public, private, and non-profit companies and deliver valuable strategies to help clients overcome challenges and transform their businesses.  

5. McKinsey & Company  

Services:   

  • Management  
  • Strategy  

McKinsey & Company is among the top management consulting firms with experience working with leading governments, businesses, and institutions. They focus on guiding and building client capabilities and leadership skills.   

6. KPMG  

Services:   

  • IT Strategy  
  • Cyber security  
  • Cloud computing  
  • Business Intelligence  
  • Digital   
  • Ecommerce  
  • ERP systems  
  • Finance  
  • Outsourcing   
  • Recruitment   

KPMG consists of member firms located in 155 countries worldwide. They work with clients from business corporations, governments, and public and non-profit organizations with the mission to identify opportunities and mitigate risks.   

7. BearingPoint  

Services:   

  • Change management  
  • Cloud computing   
  • Cyber security  
  • Digital   
  • Ecommerce  
  • ERP systems  
  • Data Science  
  • Finance  
  • Management  
  • Outsourcing  
  • Sales & Marketing   

BearingPoint operates in 22 countries and partners with national and international clients with a vital aim for business results and corporate culture. They focus on building customer-centric solutions which are tailored to clients’ industries.  

8. Innopay  

Services:   

  • Data Science  
  • Digital  
  • Innovation  
  • IT Strategy  
  • Ecommerce  
  • Risk & compliance   
  • Payments  
  • Process management  

Founded in 2002, Innopay is a consulting firm with a strong focus on digital transactions. They are on a mission to help worldwide companies grasp the digital era’s full potential.   

9. LEK Consulting  

Services:   

  • Mergers & acquisitions  
  • Performance management  
  • Strategy  
  • Sustainability  

LEK Consulting is an international strategy advisor with outstanding work with business leaders. They help clients uncover high-value opportunities, take competitive advantage, and empower corporate growth.   

10. Synodus

Services:   

  • IT Consulting  
  • Data Analytics   
  • Blockchain development  
  • Software development  
  • Mobile app development  

Synodus is a one-stop shop technology partner with experience in IT consulting, blockchain, AI, IoT, and Big Data. They worked with technology giants who stand for their technical competence and industry knowledge.   

Wrapping Up

These are the most popular consulting services your company can get from agencies. Some agencies offer just one or two services, and others provide many. What you need to do before you go for a service is to figure out what aspect of your business needs consulting the most so that you could choose the right partner for your specific needs & requirement!

Don’t forget to follow us on LinkedInTwitter, and Youtube to be informed about the latest news and information about Data Analytics!

   

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author avatar

Synodus Content Writer

Founded in 2019, Synodus is an IT consulting and software development services provider. With the cultivated knowledge and experience, Synodus Content Writer aims to provide readers with technology insights as well as in-depth analysis and tutorials.

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Marketing data is everywhere. Yet, the most valuable insights are usually wrapped...
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Data Monetization A Complete Guide

Data Monetization: A Complete Guide 

You may hear that data is a treasure that will do you...
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Success Story of The ICONIC: Leveraging Customer Analytics To Become A Fashion Giant

Table of Contents[Open][Close]Part 1: A Brief History Of Multi-millionaire Empire: How It...
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Artificial Intelligence 101 and AI in E-Commerce

Artificial Intelligence 101 and AI in E-Commerce

A survey by Statista showed that 70% of decision-makers in the e-commerce world assumed...
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Top 10 examples of Predictive Analytics in Retail

Predictive Analytics in Retail: The Best 10 Uses With Examples

Predictive analytics has undoubtedly around for decades, yet until recently, more and...
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Data security Definition, Importance, Types, Methods

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This article will give you an overview of data security: definition and...
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Top 7 Data Security Best Practices

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This blog will explain definition, common security threats and best practices for...
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Top Ecommerce Consulting Companies & How To Choose One

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While some firms can build an eCommerce business themselves, others turn to...
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In-store Retail Analytics: Definition, Benefits, Use Cases

In-store Retail Analytics: Definition, Benefits, and Use Cases 

When we think of analytics in business, we often think of sales...
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Data Strategy A definite guide

Data Strategy: A Definitive Guide

A data strategy helps companies know how to manage and analyze data...
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Retail Analytics Courses, Books & Reports

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It is crucial for retailers and those who are enthusiastic about retailing...
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The Future of Retail Analytics (10 trends included)

The Future Of Retail Analytics (Top 10 Trends In 2023)

Audio: The Future Of Retail Analytics (Top 10 Trends In 2023) It's...
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Sentiment Analysis - A comprehensive Guide

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The power of Natural Language Processing (NLP) enables organizations to implement sentiment...
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What is Data-driven culture

What Is A Data-Driven Culture and How to Create One?

One of the major shifts in today’s business world is the transformation...
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What is Data Visualization?

What Is Data Visualization And Why Is It Important? 

We live in a world of Big Data, in which data visualization...
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Video Analytics For Retail - Definition & Use Cases

Video Analytics For Retail: Definition & Use Cases 

Retail video analytics is becoming more than simply a loss prevention tool;...
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Top 10 Data Visualization Tools

Top 10 Best Data Visualization Tools (Free & Paid)

As the value of data visualization has become widely recognized across companies...
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Databases vs DataWarehouse: Similaries & Differences

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What is a database? What is a data warehouse? What are the...
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What is A Database Schema? Types, Benefits, Terms Explained

What Is Database Schema? Types, Benefits, Terms Explained

In this blog, we’ll go further into database schema including database schema...
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Data Warehouse Costs: 3 Important Elements to Consider 

It’s essential to select the right data warehouse, business intelligence, and analytics...
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What is a Data Warehouse? Definition, Benefits, Architecture Explained

A data warehouse is essential for businesses that wish to drive engagement...
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What is Cloud Data Warehouse? Benefits, Features & Solutions Compared

The growing demand for data warehouses as a service is propelling the...
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Data Warehouse Tutorial: Learn from Experts with 6 Steps

Data is gathered at regular intervals from source systems such as ERP...
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benefits of data visualization

What Are The Benefits of Data Visualization?

Data visualization lets us present sets of data through the use of...
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Data Analytics Services for Small Business: Pricing Review

Data Analytics Services for Small Business: Pricing Review

As a small business owner, you’d better implement data analytics if you...
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6 Best Practices for Small Business Analytics

6 Best Practices for Small Business Analytics

Today's successful businesses are propelled by the covert power of small business...
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Data Analytics for SMEs: What You Should Know

Data Analytics for SMEs: What You Should Know

Operating in an ever-changing market, many SMEs are facing challenges and struggling...
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How Your Business Can Benefit From Data Analytics Outsourcing

How Your Business Can Benefit From Data Analytics Outsourcing 

In recent decades, a lot of enterprises - large and SMEs, want...
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Small Business Analytics: 4 Ugly Facts

Small Business Analytics: 4 Ugly Facts

Analytics is an important part of any business, but it's not something...
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5 Data Visualization Trends in 2022

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Due to the fact that technological advances are ever-changing, the future of...
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7 Things to Consider When You Hire a Data Analytics Consultant

7 Things to Consider When You Hire a Data Analytics Consultant

The data analytics consulting industry is a rapidly growing market. The U.S....
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Merge Data from Multiple Sources Effortlessly

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How to Identify Bad Data and 3 Excellent Ways to Improve Data Quality

How to Identify Bad Data and 3 Excellent Ways to Improve Data Quality 

Do you know that 2.5 quintillion bytes of data are generated every...
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Top 6 common payment gateways for eCommerce stores

Top 6 Common Payment Gateways for eCommerce Stores

The world of online business is a fast-paced one. The ability to...
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7 Huge Gaps in Google Analytics And Tools to Fix Them

7 Huge Gaps in Google Analytics And Tools to Fix Them

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Data Warehouse Trends 2022

The Latest Trends in Data Warehouse 2022 

The world has changed since the introduction of data warehouse. Data warehouse...
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Searching for data to make critical decisions? Try these 8 sources

Searching for data to make critical decisions? Try these 8 sources 

Leveraging the gigantic database of your customers can help you seek insights...
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5 Ways Data Science Can Boost Your E-commerce Revenue

5 Ways Data Science Can Boost Your E-commerce Revenue

The 21st century has digitized the world and provided a gigantic database...
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6 Significant Impacts of Geography on E-commerce Conversions

6 Significant Impacts of Geography on E-commerce Conversions 

In online retail, e-commerce conversions happen when customers purchase products or services...
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4 Insightful Books To Master Your Data Visualization

4 Insightful Books To Master Your Data Visualization 

Data analytics is like solving a puzzle. Raw data is a clue...
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How Retail Analytics Can Help You Win Fraudsters

How Retail Analytics Can Help You Win Fraudsters 

Fraud has remained a big concern in the retail industry. The National...
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How You Can Use Data Analytics for Better Inventory Management

How You Can Use Data Analytics for Better Inventory Management  

Inventory is the most important section of a company, ranging from different...
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4 Significant Use Cases of Location Analytics in Retail

Retail Location Analytics | Definition & Use Cases 

Retail Location Analytics supports businesses with robust conditions to directly approach customers,...
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10 Most Reliable KPI Tracking Software Worth Your Consideration 

10 Most Reliable KPI Tracking Software Worth Your Consideration 

With proper KPIs, you can keep track of your campaign’s performance and...
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3 Tips on Selecting the Best E-commerce KPIs for Online Businesses 

3 Tips on Selecting the Best E-commerce KPIs for Online Businesses 

KPIs are always an essential part of any business strategy on the...
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2 Ways Internal Data Can Benefit Your E-commerce Business

2 Ways Internal Data Can Benefit Your E-commerce Business

Simply defined, data is helpful information that you accumulate to support organizational...
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8 Best Free Google Analytics Tutorials for Beginners and Experts

8 Best Free Google Analytics Tutorials for Beginners and Experts

Google Analytics is considered an indispensable tool to every website owner. It...
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3 Clever Tips to Scale Your E-commerce Businesses With Data

3 Clever Tips to Scale Your E-commerce Businesses With Data

In the cut-throat world of business, entrepreneurs must compete fiercely with each...
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10 Best Free WooCommerce Analytics Plugins for Your E-commerce Website  

10 Best Free WooCommerce Analytics Plugins for Your E-commerce Website  

WooCommerce is among the popular platforms that has been revolutionizing the digital...
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Sentiment Analysis and 2 Important Factors to Analyze Customer Feedback

Sentiment Analysis and 2 Important Factors to Analyze Customer Feedback

Satisfied customers are a constant source of happiness to businesses. Usually, every...
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Customer behavior analytics are transforming how retailer sell online

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How Emotion Analytics is Applied in the E-Commerce Analytics to Increase Customer Engagement 

How Emotion Analytics is Applied in the E-Commerce Analytics to Increase Customer Engagement

Emotions are verbal and non-verbal communication cues that play an integral role...
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Retail Analytics Can Boost Your Merchandising Effectiveness

2 Ways Retail Analytics Can Boost Your Merchandising Effectiveness

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ar in Retail Analytics

How Can Augmented Reality Be So Helpful in Retail Analytics

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retail analytics use cases

Retail Analytics Use Cases: Comprehensive Guide

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How to Boost Conversion Rates With The Use of Retail Analytics

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4 Effective Ways to Collect Customer Feedback for Analytics

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4 Ways to Use Speech Analytics for Better Customer Engagement

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Data Science in Retail | Use Cases & Famous Projects

Data science employs specific methods, processes, algorithms, and systems to draw insights...
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3 Big Secrets of Online Shopping Behaviors You Must Know

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Customer Feedback Analysis

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Comment 8

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