Top 7 Data Security Best Practices
8 minutes read

This blog will explain definition, common security threats and best practices for data security.  

The surge in the use of data for business purposes has both benefits and risks. The good part is that companies can analyze data to sell more, scale their business, and gain their customers’ trust. On the other hand, there have been countless unexpected potential security risks that can devastate your company. That’s where data security comes in handy. 

What Is Data Security?

Data security is a range of methods a company adopts to keep cyber-attacks, data theft, and credential theft at bay. In short, this process provides a mechanism to protect data from loss or corruption. Whether you’re running a big or small business, implementing data security is one of the top priorities.  

What Is Data Security

Why Does Data Security Matter?

1. Every company can suffer cyber attacks

Many businesses of small size are confident that they are not hackers’ target as their business model is not big enough. However, this is a misjudgment. There is no exception regarding cyber-attacks. In fact, the smaller a company is, the more likely it is to suffer from cyber hacks as it doesn’t have enough resources to resolve the problem afterwards. 

On the other hand, it is less challenging for a big enterprise to tackle financial problems caused by cyber-attacks. But this doesn’t mean that companies with a good financial situation can ignore data security. It’s a waste of time and money to fix the data breaches while they can avoid them happening in the first place. 

2. It avoids unnecessary expenses

Businesses are the ones who suffer when encountering data problems such as data loss or confidential file theft. However, the ignorance of many companies about these issues may lead to dangers to their businesses. Therefore, it’s imperative to invest in data security and the necessary security protocols. 

Why Does Data Security Matter

3. It ensures the company’s prestige

What the data insecurity results in is not only money matters, but also the adverse effect on the brand’s reliability and trustworthiness. 

Every company is developed and thrives on the grounds of the support and trust from their customers. Even when simply buying something with credit cards, your customers trust you with their confidential information. No serious business would use their customer’s information for unauthorized purposes. So, just an intentional data leak might leave a disastrous impact on your company’s image. It shows that your company is not worth their trust and possibly raises suspicion that your company is doing something against the law and the customers’ benefits. 

Any data breaches can be a destructive threat to businesses of all sizes. So, if your company has weak data security, it puts all your customers at stake and might compromise your company’s future. Always bear in mind that it takes years to gain prestige, but it can take seconds to destroy it if you will continue to neglect the significance of data security. 

4. Data is a property

If you have a company, you have data. Data is information about the business itself, which is also one of the company’s assets of which you are the owner. Data refers to the business secrets like plans or investors, information about the products and services the company offers, information about employees and clients. 

5. Hacking can be automated

Technological innovation is indeed a double-edged sword. Now that machines can be set to operate without the direct control of humans, data intrusion processes like hacking or theft can be automated as well. This is also known as bot attacks – attacks made by bots instead of humans. Cyber-attacks are also diverting the attention of your security team just to break into the system. This is why data security solutions matter, regardless of the size of your company. 

6. Ensures data integrity

The term ‘data integrity’ refers to the data’s reliability and accuracy. To be considered and trusted, data should be complete without compromises or variations from the original. 

You may secure your company’s data integrity by using storage consolidation, which can be completed by centralizing your data storage and moving it to different servers. The main objective of doing this is to provide secure backups to avoid inconvenience when accessing data. 

7. Job loss

There are two ways in which a data breach can result in job loss. If the data loss is great and badly affects profits, the company may seek to reduce its workforce by making some employees redundant to cut down costs. In this case, employees further down the ladder often are the ones who suffer indirectly from data breach. 

In high-profile cases, however, top executives may be responsible for the breach, especially if information security was under their direct purview. In this case, the failure to protect data may lead to a chief information officer or chief security officer, among other professionals, stepping down from their position. 

8 Common Data Security Threats

1. Phishing attacks

Phishing scams often appear in the form of emails that look legitimate or like they come from someone you know, yet phishing via phone calls also happens.   

These scams tend to have a link or direction to a page that if accessed, will occupy an email account or install malware on your computer that can steal personal data, access your camera and microphone, or log keystrokes.   

Target phishing attacks can be very tempting, and if a business employee falls for one, they could let an attacker access their administrative account and other data that involves a risk to your site and company.   

8 Common Data Security Threats

2. Distributed denial of service (DDoS attacks)

A Denial of Service (DOS) aims to take down your website by filling servers with requests. In its distributed form, the attack will hail from tons of IP addresses which often have been compromised themselves and deceived into requesting your site repeatedly.   

This data security threat overloads your servers, slowing them down seriously or making your website temporarily offline, preventing legitimate users from entering your site or finishing orders.   

It’s hard to stop DDoS attacks by simple IP blocking because they come from various sources, and those sources usually look similar to your organic traffic. As more and more devices are connected to the Internet, DDoS attacks have developed in strength and prevalence. That means even sites with a host of robust servers cannot withstand them.   

High-profile e-commerce websites are vulnerable to this type of attack, and smaller ones may also be harmed if their web host or DNS provider is targeted.   

3. Financial frauds

Another data security threat to e-commerce stores is financial fraudsters. There are many types of financial fraud common in the e-commerce sector. Below are the two most prevalent.   

  • Credit card fraud   

It occurs when a cybercriminal utilizes stolen credit card data to purchase products on your e-commerce site. In such cases, the billing and shipping addresses differ from each other. You can identify and curb such activities in your store by getting an AVS (Address Verification System).   

Besides, fraudsters might steal your personal information and identity to allow them to have a new credit card.   

  • Fake return & refund fraud   

The bad players make unauthorized transactions and remove the trail, causing businesses huge losses. Some hackers also join in refund frauds, where they file fake requests for returns.   

4. Malware

Malware is the malicious software that attackers put into your web pages or files when they can access your website. Malware may be found on a personal computer if they become victims of a phishing attack or otherwise been compromised, or it might be inserted directly onto your site after a SQL injection or if administrative account access has been given to a detrimental entity.   

Moreover, malware can be installed on your website if you stay on a server with other compromised sites in a cross-site contamination incident. Dominant e-commerce platforms like Magento are especially vulnerable to widespread malware infections because of their prevalence in the market.   

As with software, malware can do a broad range of activities, from converting your computer into a botnet that belongs to a DDoS attack to stealing credit card and account details from your site users.  

What’s more, malware can create spam activities by linking to sites selling pharmaceutical or other products, redirecting pages to other websites, putting pop-up ads onto your website, or including tags in the metadata of your website.   

5. Exploitation of known vulnerabilities

Attackers always target certain vulnerabilities that might exist in your e-commerce website. Most of the time, an online business is susceptible to SQL injection (SQLi) and Cross-site Scripting (XSS).   

Exploitation of known vulnerabilities
  • SQL injection   

It’s a malicious technique where a hacker attacks your question submission forms to get access to your backend database. They destroy your database with an infectious code, gather data, and later clear the trail.   

  • Cross-site Scripting (XSS)  

The attackers can insert a malevolent JavaScript snippet on your e-commerce site to target your online browsers and consumers. Such codes can access your consumers’ cookies and computers. You can perform the Content Security Policy to avoid such attacks  

6. Bots

Bots are also a data security threat that needs your careful attention. Some attackers build special bots that can scrape your site to collect data about inventory and prices. Such hackers, usually your competitors, can then leverage that information to lower or change the prices on their site, attracting your customers and reducing your sales and revenue.   

7. Brute force

In the online world also exists players who can utilize brute force to attack your admin panel and crack your password. These fraudulent programs connect to your site and try out tons of combinations to get your website’s passwords.   

Therefore, it’s critical to use strong, complicated passwords that are difficult to find out. And remember to change your password on a regular basis.   

8. Man in the middle attacks

A man in the middle attack refers to when an attacker listens in on a user’s communication with your site. This could occur as a user is connected to an unsecured public Wi-Fi network, has been deceived into connecting to a harmful network, or since a hacker has targeted a certain network and got unauthorized access to it.   

If the connection between the user and site is not encrypted, a man in the middle attack can know all the pages a user is browsing, view emails they are delivering, and block usernames, passwords, and credit card information.   

Even if a site has an SSL/TLS certificate to encrypt data with the HTTPS protocol, there are tons of ways hackers can trick the user’s browser and get access to unencrypted information.   

Besides, websites that only apply HTTPS on specific pages (login or payment pages) are leaving their users more vulnerable to this data security threat. This is because attackers could steal session cookies or other crucial data when users visit an unsecured page on the same site after they have signed in.   

Top 7 Data Security Best Practices

Tip 1: Identifying and categorizing sensitive data

To protect data properly, you have to define accurately what kinds of data you have. Data discovery technology will help scan your data repositories and report on the results. Then you can arrange the data into groups via a data classification process. A data discovery engine typically utilizes regular expressions for its searches, which is flexible but complicated in creation.   

With the aid of data discovery and classification technology, you can control users’ access to important information and prevent storing it in unprotected locations, thus mitigating the risk of improper data exposure and data loss.   

Important or sensitive information should be apparently labelled with a digital signature that shows its classification, so you can secure it according to its value to the organization.   

When data is created, modified, transmitted or stored, the classification can be updated. Nevertheless, controls should be available to stop users from falsifying the classification level. For instance, only privileged users can downgrade the classification of data.   

Data Security Best Practices

Tip 2: Use a firewall

A firewall is among the first lines of defence for a network as it separates one network from another. Firewalls exclude unwanted traffic from entering the network. Additionally, you can open only specific ports, which gives hackers less space to maneuver to get in or download your data. According to the organization’s firewall policy, the firewall might completely inhibit some or all traffic, or it might implement a verification on some or all of the traffic.   

Firewalls can be standalone systems or covered in other infrastructure devices, such as servers or routers. You can search for both software and hardware firewall solutions.   

Tip 3: Use data encryption

Encryption is one of the most popular data security methods, yet it is often overlooked. All crucial business data should be encrypted while in transit or at rest, whether over the network or via portable devices. Portable systems should employ encrypted disk solutions if they hold sensitive data of any kind.   

For desktop systems that contain important or proprietary data, encrypting the hard drives will prevent the loss of crucial information even if there is a breach and computers or hard drives are missing.   

For instance, the most fundamental way to encrypt data on your Windows systems is Encrypting File System (EFS) technology. If you utilize EFS to secure data, unauthorized users cannot see a file’s content even if they have full access to the device. As an authorized user goes to an encrypted file, EFS decrypts the file in the background and gives an unencrypted copy to the application. Authorized users can view or edit the file, and EFS saves modifications transparently as encrypted data. If unauthorized users do the same, they’ll get an “Access denied” error.   

Hardware-based encryption   

Beyond software-based encryption, hardware-based encryption can be used. Within the advanced setup settings on some BIOS configuration menus, you can decide to enable or disable a Trusted Platform Module (TPM).   

A TPM is a chip storing cryptographic keys, passwords, or certificates. A TPM can be leveraged to help with hard key creation and to secure smartphones and devices other than PCs. Moreover, it can produce values used with whole disk encryption. You may install a TPM chip on the motherboard.   

Tip 4: Employ RAID on your servers

RAID is a basic tool for fault tolerance that helps secure against data destruction and system downtime. RAID is a wide range of independent disks. It enables your servers to have more than one hard drive so that if the primary hard drive fails, the system remains functioning. The main RAID levels are displayed below.  

Employ RAID on your servers
  • RAID 0 (striped disks): Data is spread across various disks in a way that offers upgraded speed (read/write performance) at any instant but does not provide any fault tolerance. A minimum of two disks are required.  
  • RAID 1: This RAID level offers fault tolerance as it mirrors the contents of the disks. For each disk you need for operations, there is an identical disk in the system. A minimum of two disks are required and 50% of your total capacity is utilized for data and the other 50% for the mirror. For example, a server with two hard drives can store data equivalent to the size of one of the disks. With RAID 1, if the main drive fails, the system remains running on the backup drive. If you include another controller to the system, it is still RAID 1, but it’s now called duplexing. 
  • RAID 3 or 4 (striped disks with dedicated parity): This RAID level consists of three or more disks with the data spread throughout the disks. One dedicated disk is employed to store parity data, so the storage capacity of the array is decreased by one disk. If a disk doesn’t work, there is only a partial loss of data. The data remaining on the other disks, with the parity data, enables the data to be recovered.   
  • RAID 5 (striped disks with distributed parity): The RAID 5 level uses more than three disks in a way that secures data against the loss of any one disk. It’s like RAID 3, but the parity is spread across the drive array. That way, you won’t allot a whole disk for storing parity bits.  
  • RAID 6 (striped disks with dual parity): The RAID 6 level integrates more than four disks in a way that secures data against the loss of any two disks. It completes it by including an extra parity block in RAID 5. Every party block is spread across the drive array, so parity is not dedicated to any drive. 
  • RAID 1+0 (or 10): This RAID level is called a mirrored data set (RAID 1), which is then striped (RAID 0). A RAID 1+0 array needs at least four drives: two mirrored drives to contain half of the striped data, in addition to another two mirrored drives for the other half of the data.  
  • RAID 0+1: This RAID level is contrary to RAID 1+0. The stripes are mirrored. A RAID 0+1 array needs at least four drives: two mirror drives to mimic the data on the RAID 0 array.  

Tip 5: Leverage clustering and load balancing

RAID does an incredible job of security data on systems (which you then secure further with frequent backups), but sometimes you must grow beyond single systems. Connecting various computers to work together as a single server is called clustering. Clustered systems use parallel processing, which enhances availability and performance and add redundancy as well.   

High availability can also be achieved via load balancing. This lets you split the workload across different computers. Those computers are often servers responding to HTTP requests (a server farm), which may or may not be in the same location. If you split locations, this will be called a mirror site, and the mirrored copy can include geographic redundancy (enabling requests to be answered faster) and help avoid downtime.   

Tip 6: Use an appropriate patch management strategy

Making sure that every version of the applications that reside in your IT environment are updated is not a simple task but it’s critical for data security. One of the most excellent ways to ensure security is to automize the signatures for patch updates and antivirus for systems.  

For crucial infrastructure, patches need to be comprehensively tested to ensure that no functionality is impacted, and no susceptibilities are introduced into the system. You have to get a patching strategy for both your operating systems and your applications.  

Operating system patch management  

There are three kinds of operating system patches, each with a disparate level of urgency.  

  • Hotfix – is an instant and urgent patch. Generally, these show serious security problems and are not optional; they must be used for the system.   
  • Patch – offers some extra functionality or a non-urgent fix. These are sometimes optional.   
  • Service pack – is the set of hotfixes and patches to date. These should always be used but test them first to ensure that no issues are caused by the update.  

Application patch management   

As you have to maintain operating system patches current since they often address security issues discovered with the OS, you have to do the same with application patches. When an exploit in an application is known, attackers can leverage it to enter and destroy a system. Most vendors upload patches regularly, and you should scan for any available ones as a routine.   

A vast number of attacks are targeted at customer systems for the simple reason that customers do not always handle application patching well. Set up maintenance days where you will be testing and installing patches for all your important applications.   

Tip 7: Intrusion detection and prevention systems (IDS/IPS)

Conventional intrusion detection systems (IDS) and intrusion prevention systems (IPS) implement deep packet inspection on network traffic and log potentially harmful activities.   

An IDS can be configured to consider system event logs, look at suspicious network activities, and create alerts about sessions that might violate security regulations. Meanwhile, an IPS provides detection capabilities but can also terminate sessions that are deemed malevolent, but often these are restricted to very crude and transparent attacks such as DDoS.   

There is nearly always an analytical step between alert and action – security admins check if the alert is a threat, if the threat is related to them, and if there’s anything they can do about it.   

IPS and IDS are a fantastic help with data security since they can prevent hackers from entering your file servers via exploits and malware. However, these solutions require proper tuning and analysis before coming to a session drop decision on a future alert.   

Data Security Example

To see how dangerous data insecurity could be, look at this example of data security. 

Michael Dell, CEO of Dell, shared a story on Inc that really emphasizes how significant data security is for business. 

The story began when the counter-threat unit of Dell was doing research on new hacking techniques that were used by the hackers. During that time, the Dell team came up with some sensitive information from some top companies. They contacted them to let them know that their data was compromised. 

Data Security Example

One of the victim companies hired Dell to solve the problem. And it took them 45 days to complete it. At the same time, that company received a satisfactory survey mail from hackers pretending to be an IT company. The Dell team detected and stopped it before they could get cheated. It turns out that the victim company had suffered from data attacks and being hacked for two years without knowing. Their confidential information had been stolen and stored by hackers elsewhere. 

Closing Words

Many businesses are still neglecting data attacks because they think they are lucky enough to not be a target of hackers. It’s a wise approach to stay aware of the existing data security threats to your business. We hope that this article alerts you to the importance of data security and the urgency to adopt a solution.

Don’t forget to follow us on LinkedInTwitter, and Youtube to be informed about the latest news and information about Data Analytics!

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author avatar

Synodus Content Writer

Founded in 2019, Synodus is an IT consulting and software development services provider. With the cultivated knowledge and experience, Synodus Content Writer aims to provide readers with technology insights as well as in-depth analysis and tutorials.

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